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that for decades have become accustomed to working successfully in international contexts but I am referring to small and medium-sized enterprises which in the past have formed the backbone of our economy but are now struggling to maintain the leading role of the economic development because they are unprepared in making this transition to the globalized economy.
This means that not only must be prepared to move their business horizons to new markets always but we must also know how to seize the opportunities that the global market can provide in the field of procurement and optimization of production costs.
There needs to be a cultural leap that allows us to understand the history and culture of peoples sometimes very far from ours because it is from this point that you can also trigger a profitable development of the business aspects, I believe it is necessary to recover those skills introspective who have made such great Venice in centuries past.
You have to know customs and practices and how to approach the problems, there are rules to the practices in dealing with such a deal that vary widely from country to country.
All these aspects require a study and a special sensitivity that do not always find today within our companies; it is probably for this reason that most of the financing provided by various government or institutional bodies to promote and develop the process of internationalization of small and medium-sized enterprises remain largely unused.
In this regard, we recall cheSimest for example, the financial public - private owned by "CDP" and Confindustria Padova who have recently signed an agreement to promote the internationalization of enterprises in the Veneto supporting them in initiating strategies for entry into the markets: well according to the latest figures amounted to only 20% the percentage of Veneto enterprises that currently exports steadily, while the markets that offer the greatest opportunities are still little-known example.: Angola, Thailand, Philippines, Saudi Arabia. In addition to a cultural problem knowing how to move in a profitable way on the international markets also requires organizational skills and the initial investment is not always profitable immediately; In this regard it would be desirable in the future that were formed more and more business combinations of vertical or between subjects who do not make the same product, but between those who can integrate the production. There has to be a company that is the driving force for other aggregated to provide a foreign customer a complete package and winning with a significant reduction in the risk of the enterprise, however, present in this type of initiative.
In this delicate process of development now obliged if you want to see the future with confidence, businesses must be supported by appropriate staff prepared and chosen within their organization or outside.